"My business partners have large IT departments with over 120 employees. They are amazed when I can get them information in 20 minutes, using MasterMine, that would take them 3 weeks to pull out."
You Can Now Sell MasterMine Annual Maintenance Package
Here's a great way to increase your sales revenue, and ensure your clients have the latest, greatest version of MasterMine: Sell them the new commissionable Annual Maintenance Package. The Annual Maintenance Package is now available with every MasterMine installation for only 20% of the software cost. As with software sales, you make your margin on any service you sell!
Purchasers of the AMP receive:
·FREE version upgrades for one year,
·One FREE help-desk incident,
·20% off the cost of other help desk incidents within the year, and,
·20% off the cost of report-writing, customization, and training for the year of purchase.
VAR advantages include:
·Additional revenue from selling software and services,
·Discount on service purchases, according to your VAR participation level (30% or 40%), and
·Service purchases count toward purchase requirement levels for maintaining your VAR status and discounts.
Note: For MasterMine Platinum VARs who wish to be the first line of support for their MasterMine end-users, we will refer those end-user support calls we receive back to those VARs.
Need to know the price on software or services at a glance? The MasterMine price list has been designed to be clear and easy to read. Available at www.MasterMineVAR.com/EUPriceList.html, it serves as a quick reference guide. Using this table will make it easier for you to assemble a MasterMine quote that includes software licenses, support, maintenance and customization.
Remember, site licensing is often a better option than named user licensing. This price list will make it easier to calculate the best deal for your client. Site licenses encourage broad-based use of MasterMine, providing more opportunities for revenue-enhancing consulting on implementation, customization, report-writing and training, but there are still occasions where Named-User Licensing will be preferred by the client. These two pricing options are designed to make MasterMine a no-brainer with EVERY GOLDMINE SALE!
Offer Client Training Today without investing in a full-time trainer
Full service means sales and implementation assistance, customization capabilities and training. You can profit from offering all this to your clients through MasterMine's "Training To Go" program without having extra staff on your payroll. And, you can enhance your training offerings without having to develop new curriculum.
Dynamic GoldMine/MasterMine trainer, Barbara Becnel, can come to your location and help train your clients on your behalf. She has developed a training curriculum and presentation that integrates the teaching of MasterMine analysis and reporting with GoldMine use and function.
Located in LosAngeles, Barbara has over ten years of professional software training and experience, and is a GoldMine/
MasterMine VAR. You'll have confidence that she understands GoldMine/Master-
Mine issues from first-hand experience. However, in her capacity as MasterMine trainer, your clients will know her as Barbara Becnel from MasterMine.
If your office is in the Southern California region, Barbara can bring up to ten computer workstations to your office or training room, so all you need to do is invite your clients to maximize their investment in MasterMine and order lunch (minimum class: 5, maximum 12.) For courses offered, topics covered and logistical information on CLASSROOM training, go to: www.MasterMineVAR.com/classtraining.html or for more information on ONLINE training, go to: www.MasterMineVAR.com/EUtrainlevels.html.
Goodbye, Mr. MineStein, Hello, NEW LOOK!
The beloved Alphred P. MineStein, MasterMiner of all MasterMiners, recently uncovered a
mother lode of gold in his GoldMine. He wasted no time in retiring to an island in the South
Pacific, from which he sends his warm regards. When asked for a bit of advice for all his
many GoldMine/MasterMine friends, he said, "Use dat MasterMine, so yu kin find da gold
in yar goldmines an' reetire, too!" For his final message, place
your arrow or cursor on Alphred P. MineStein's mouth.
We are changing our website look and logo. This newsletter gives a taste of the new look that you will begin to see throughout our website. We'll be making the transition gradually. When the site
is completed, you'll be able to get new logos to put on your websites to show you are a certified
"If you have questions, MasterMine can give you answers quickly and easily! MasterMine is by far one of the most powerful, yet easy-to-use data mining tools developed for GoldMine. It has really lifted a weight off my shoulders knowing what I can do with it. It is awesome."
Reseller: Linda Staudenmaier
Anton Systems
FREE for Prospects & VARs: Live, Online "Introduction to MasterMine"
Beginning June 5, every other Wednesday afternoon at 1:00 CST, we are offering a FREE, live online introduction to MasterMine. These 45-minute introductions are designed complement your discussion of MasterMine with prospects by helping your prospects see and touch the power of MasterMine. Participants MUST PRE-REGISTER by calling toll-free (877) 877-7212, x.2, or by contacting their GoldMine Solutions Partner. They also may register online at www.MasterMineSW.com/EUIR.htm.
The Online Introduction to MasterMine will demonstrate the basic uses of MasterMine. Participants will see how to quickly analyze their GoldMine data to uncover business-critical information related to sales, marketing, administrative processes and profitability. And, they will learn how Mastermine enables them to create reports that can be easily refreshed, graphed and shared.
During this interactive presentation, participants may ask questions that will help them understand the value of MasterMine in their organizations. We also offer them the option for a more hands-on experience by creating online a report they want to view. This online introduction is a sure way to move prospects to the decision to buy.
Regular Schedule of Online MasterMine Basic Training
Beginning June 14, we are offering live, online Basic Training every other Friday afternoon at 1:00 CST. Restricted to ten participants per week, this one-hour training costs $95 per user. Users MUST PRE-REGISTER by calling toll-free (877) 877-7212, x.2 or by contacting their GoldMine Solutions Partner.
This course is required to qualify for all levels of the MasterMine VAR Program, so use it to quickly and cheaply get your staff up to speed! For a description of the topics covered in the online training courses go to: www.MasterMineVAR.com/EUtrainlevels.html.
Case Study:
Client: Gateway Financial Services
Reseller: Gateway Solutions
The Client:
Gateway Financial Services is a northwest regional mortgage banker based in Portland, Oregon. They have approximately 80 employees, with a sales force of 65, and 14-15 telemarketers. They have been using GoldMine for about four years, and MasterMine analysis and reporting software for about two years.
The Problem:
Believing that motivated adults do the best work when you stay out of their way, Gateway president Scott Everett, ran his business with a great deal of employee freedom and flexibility. And of course, he was right . . . some of the time. No matter how much freedom they had, the best producers were working hard and successfully closing deals. Those employees might come in early and leave early; or they might come in late and stay late; or they might be in and out of the office all day long.The problem was that other employees began to emulate the best employees' hours, but not their results. Scott needed to find a way to correlate and track employee time and dollars generated so he could give his employees a measurable revenue goal while retaining his flexibility policy.
The Solution:
Scott's GoldMine Solutions Partner, Larry Betz, helped him set up his GoldMine system to log out after 15 minutes of no additional activity. This would provide an estimate of how much time employees were working in the office. They then used MasterMine to tap into the Users table to track the number of hours sales reps were logged into GoldMine and the Conthist table for revenue dollars by rep.A report was created that correlated revenue generated with the hours worked by sales rep. Interestingly, Scott found, despite appearances to the contrary, that the top three revenue producers had the top three numbers of hours worked. He printed off copies of the report and drew a bright yellow line separating acceptable productivity from unacceptable, and shared the report with his sales staff.A straightforward manager, Scott told his employees: If you're above this line, thank you very much! If you're below this line, then get above it in the next 90 days.
The result? Sales immediately kicked up a notch, and Scott got commitments from some previously less-committed sales reps. Now, every two weeks he asks them how they are doing on the goals they've set for themselves."MasterMine gave Scott the opportunity to make his employees and staff accountable for their actions and time worked," says Larry.In addition to using MasterMine in many of the generic ways, Scott also uses MasterMine actively to challenge his telemarketers. During the evening hours from 4 p.m. to
8 p.m., Scott posts an hourly report showing numbers
of calls made, warm call transfers and leads to sales by telemarketer. He provides table information and graphs, then holds contests during particular hours to motivate the telemarketers.
"My business has been made hugely profitable by our ability to collect valuable data in GoldMine and analyze that data with MasterMine," says Scott. "I tell my sales force, if it isn't in your GoldMine database, it didn't happen."
The GoldMine Solutions Partner:
Larry Betz, is president of Gateway Solutions, based in Portland, Oregon, with a branch office in Seattle, Washington. He has been designing and implementing advanced automation systems for GoldMine users for four years, and offering MasterMine for two years.
Monthly Conference Call
Get up-to-the-minute information about MasterMine, hear first-hand from VARs about their experiences selling, and/or from End-Users using MasterMine. Learn about marketing campaigns, discuss tips and issues, and put in requests for program changes or improvements. All authorized MasterMine VARs are welcome to participate. Don't miss our June 13, 9:30 a.m. (CST) call!
To join in, call the phone number provided in the reminder e-mail we send out about one week in advance.
Win More Sales with a Winner!
MasterMine is having another exceptional year in 2002 with
recond-setting sales! MasterMine, FrontRange's GoldMine Partners' Choice for 2001 and ISV Developer of the Year for 2000, is widely acknowledged as best business analysis and reporting tool for GoldMine VARs and end-users.
If you or your clients are not yet profiting from MasterMine, register to join us for afree live, online Introduction to MasterMine. These biweekly live, online, 45-minute presentations with demos are a great way to see the power of MasterMine for yourself. Visit our website to download your own free demo or call us at (877) 877-7212, x.2 for more information!
Former GoldMine Exec, Van Johnson, Joins MasterMine to Help Partners Increase $$$
Van Johnson, former channel account manager for GoldMine, has joined MasterMine as our Partners' Business Development Consultant.
Currently focusing on the West Coast, Van's charge is to help MasterMine Partners increase their MasterMine revenue and market visibility. To accomplish this goal, we are developing comprehensive, turnkey MasterMine marketing and sales programs that can be easily implemented withinthe business environment/model of GoldMine VARs
Respected and well-liked by many GoldMine resellers, Van brings his experience in marketing and sales, as well as his understanding of the GoldMine business environment, to this consulting role. Van will help you integrate MasterMine into your sales process and maximize your return from GoldMine/MasterMine business.
For more information, call Van at 925-938-3070.
MasterMine had record sales in
the first quarter of 2002l! That's
good news for resellers, end-users and MasterMine!
We are making it as easy as possible for you to market, sell, offer support and training, and price MasterMine.
See articles below that talk about FREE, regularly scheduled, live, online Introductions to MasterMine for
your prospects (or for you!), Van Johnson's new marketing campaign on the West Coast, Barbara Becnel's new training course, and much more!
We hope you like this "sneak preview"of our new look. It will be phased in over the next several months.
